Effective Social Marketing for your Moving Business

Effective Social Marketing for your Moving Business

Social networking for businesses is not easy an easy task. There are so many ways companies are connecting with their potential and current customers that its hard to pinpoint which approach is best. However, don’t make the one tragic mistake that most business and brands make on the most popular Social Networks –

Dont constantly talk about yourself – Some moving companies make the fatal flaw of about their products, their contest, their offers and their latest promotions. It’s like watching a really long infomercial over and over again, and it’s ineffective.

So lets be honest real quick, okay?

When was the last time you logged into Facebook or checked your twitter feed to see if your favorite brand of ice cream was on sale? Or to see what the company was doing today? If you said “all the time”, …wow.

One of the goals of social network marketing is to get consumers to share your company links or URL’s and to get them to tell their friends about your service or brand.

Have you ever thought – “Wow, this is original? A Facebook promotion! I’ve never seen something like this before! I need to tell all my friends!”?

The sad truth is that most of what you see on facebook or twitter is just a rehash of what has already been done in the past.

Then what should I do to stick out? Shouldn’t my brand or company do the same?

Don’t always talk about your brand or your services and products, instead try to engage with your audience, post or tweet information that is of value to your follower and not necessarily beneficial or promotion to your brand or product. This will show them that you value them as a customer/follower.

If you can share valuable information in an entertaining way, you are ahead of 90% of everybody in this game.