As a moving business, it is your responsibility to ensure that you have the necessary paperwork completed and filed with the relevant departments. This means that you comply with the regulations, which form part of the license you need to run a moving business.
While it is important that you have a presence on the internet to attract potential new clients, it is important that you don’t lose contact with some of the traditional ways to attract customers. For moving businesses this means having contacts with real estate agents who can recommend your business to their clients.
To ensure that your clients are comfortable with dealing with your business, it is important that you show where the customer should look to verify the information you are giving them. This ensures your reputation and will help as they are looking at other companies too.
Invite them to visit the business premises so you can show them your professionalism. You need to demonstrate the importance for the customer to check out your business’s information. Telling them what they need to check ensures that you are helping to protect potential customers from businesses that are not suitable for the job required.
It is important customers are made aware of the best practices for ensuring a moving company is fit for the job and purpose. Teach your sales team to explain to customers the importance of protecting themselves from companies that do not comply with the rules and regulations. Don’t forget to provide the “Your Rights and Responsibilities When You Move” booklet for your customers. This is a legal requirement and if a company fails to give their clients this information, it is in the client’s best interest to walk away.
Therefore, while it might seem like hard work to secure a customer, what is important is that you are helping to educate the public in the right way to find a moving company whom they can trust.
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